The nation’s largest owner of television stations said it intends to drop the use of traditional TV ratings as the basis for advertising deals, and will instead work to tell sponsors about the number of people watching its programs in aggregate, no matter if they use a living-room screen or mobile device. “With the increase of cross platform campaigns, stations are looking to use impressions rather than percentages for comparability across platforms. His philanthropic interests in education, community and human services have inspired him to serve on the Board of Visitors for the UCLA Anderson School of Management and the Klyde Warren Park Board. They reside in Flower Mound, TX.

He and his wife Sandra have three children: Laura, Victoria and Perry, Jr. He currently sits on the Boards of BskyB, STream, Metromedia International, Premier World, Kirch Media, Linkshare, News Out of Home B.V., Balkan Bulgarian and RP Coffee Ventures.

The combined company was to be known as Meredith Media General, and be the third … [33] On June 3, 2016, it was announced that Nexstar would spinoff WBAY-TV in Green Bay, Wisconsin and KWQC-TV in Davenport, Iowa to Gray Television for $270 million. Nexstar Media Group General Information Description. Before Superior, Mr. Sook was President/CEO of Seaway Communication, Inc., owner of network affiliated stations in Bangor, ME and Wausau, WI. Last fall, Texas-based Nexstar closed a $4.1 billion deal to acquire Tribune Media, adding stations in major markets like New York, LA and Chicago to its portfolio. FitzSimons chaired the Media Security and Reliability Council for the FCC from 2002 to 2004, and was a director of The Associated Press from 2004 to 2007. Before being recruited to run Seaway, he worked in the television industry as a General Sales Manager, acting General Manager and National Sales Manager. Copyright © 2020 Penske Business Media, LLC.

Television viewership for decades has been determined by Nielsen, which can tell advertisers how many people are watching linearly, and then break that large mass into smaller chunks …

Nexstar Media Group, the No. Personalize which data points you want to see and create visualizations instantly. Nexstar’s digital outlets and mobile apps along with an extensive social media presence allows audiences to access hyper-local news, video and information whenever and wherever they choose, providing advertisers a broad audience reach and creating new and growing digital revenue opportunities. This is part of that process.”, Nexstar’s decision is likely to carry more weight than others. Nexstar Media Group trades on The NASDAQ Global Market under the symbol “NXST” and proudly employs or manages over approximately 13,000 people across the country. Owner: Nexstar Media Group (Nexstar Broadcasting, Inc.) Sister stations. Her professional background includes 20+ years in sales and business development, operations, finance and planning in growth and emerging stage businesses at Match.com, Frito-Lay, American Airlines, AT&T and Sodexo. Of its 197 full-power stations, 158 are affiliated with the four national broadcasters: CBS (50), Fox (43), NBC (35), and ABC (30). Mr. Armstrong has served as a director and the chairman of the audit committee of Radio One, Inc. since June 2001 and May 2002, respectively. Highlights include: The ongoing expansion of local news leadership and the in-house production of over 259,000 hours of … Nexstar Media Group has agreed to acquire Tribune Media for about $4.1 billion, Reuters reported Sunday, citing sources familiar with the matter. Get the full list », You’re viewing 5 of 41 investments and acquisitions. Early in his career, Mr. Sook was involved in local TV sales and radio sales.

Nexstar made the transactions to pay down debt and consolidate operations in the Southeast. Mr. Sook is a member of the Board of Directors of the Television Bureau of Advertising (TVB), the not-for-profit trade association of America’s local broadcast television industry. While at ABRY, Mr. Grossman has led numerous transactions throughout the media sector.