The “Bed-Ins” must be situated against the background of the sit-ins on American college campuses at that time of anti-Vietnam war protests. More: How the World War I armistice is still influencing how you talk, eat and exercise, More: Six things to know about New Jersey’s ties to World War I, More: Paterson parish restores once-missing memorial for its WWI dead, An estimated 40 million people died in World War I, in the name of nationalism. Since the mid-sixties, Beatle John had been delivering promotional peace and good will messages on vinyl to his fans at Christmas. "We need to get it into people's heads that war is a completely fruitless endeavor," Erickson said. This event is called the ““Bed Peace”, and it’s not p-i-e-c-e, it’s p-e-a-c-e. Let’s just stay in bed and grow hair instead of being violent” (Giulano 46). "The most important thing is to raise people's awareness of the history of war," said artist and co-curator Ron Erickson, a Bogota resident, who served in the Marine Corps from 1982 to 1985. Eco’s formulation provides a possible frame of reference for John and Yoko’s media war and their series of events countering, checking and, to quote Yoko, “criticizing the establishment” and its pro-war propaganda (Giulano 71). "One hundred years ago, this country and many countries in Europe took very seriously working for peace," Barry said. John: “Well, we use advertising.” Around the same time, John and Yoko also began their playfully named “Nuts for Peace” campaign by sending acorns to fifty heads of state and asking them to plant them as a symbolic gesture for peace. On the 100th anniversary of the end of World War I, an art exhibit in Teaneck looks at war -- from a veteran's perspective And so happy Christmas We hope you have fun The near and the dear one The old and the young. Happy Christmas from John and Yoko” in twelve urban centres. The direct links to the student revolt were further underscored in the telephone exchange between John and Yoko in Montreal and the rioters in People’s Park in Berkeley when Lennon played peace guru, encouraging the demonstrators to avoid violence at all costs (Wiener 92-93). Indeed, John referred to the event as “the bed sit-in” showing that this connection was in his mind. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (see. "After the Armistice," acrylic on canvas, shows poppies — traditional symbol of the World War I dead — on a grave. Giulano, Geoffrey and Brenda. “And so this is Christmas And what have we done Another year over A new one just begun. When asked about the costs of the poster, Lennon sidestepped the issue, saying he didn’t want to think about it, but joking, “I’ll have to write a song or two to earn me money back” (Giulano 83). CNN’s on-line news group Showbiz on June 22, 1997 frames John and Yoko’s campaign for peace: “Former Beatle John Lennon was honoured posthumously Friday for his contributions to world peace at a star-studded ceremony in London for the 22nd Silver Clef awards. They complied with the pop star demand, but spiked it with the dangerous supplements of political dissent and subversive humour. The 1969 “Bed-Ins” were media events that used the publicity around John and Yoko’s honeymoon as a lure for the press to report on their anti-war campaign.